AI for Real Estate.

Real estate inquiries are won in 90 seconds

11 PM on Bayut. A buyer finds a two-bedroom in Marina Promenade and taps Call. Whichever agency answers first runs the deal. The listing closes in three days, the commission on a 2.4 million dirham apartment is around 36,000 dirhams, and every missed ringtone sends that commission to the next listing on the page.

Across a 20-broker office, dropped inbound inquiries compound to tens of millions in annual revenue lost. The shortage is not brokers. It is phone shifts that match Bayut’s traffic.

Why your front desk drops calls

The problem is structural. Hiring more receptionists does not solve it.

What Edah does on every real estate call

Listing status, verified live

When a caller asks about a specific unit, Edah checks the live status in your CRM and reconciles against Bayut and dubizzle. No outdated quotes. No apologies for properties sold last week.

Lead qualified in the first conversation

Budget range, move-in timeline, buyer or tenant, cash or mortgage, residency status, freehold preference. Captured in the first 90 seconds, written into the CRM as structured fields, ready for your closer.

Viewings booked into the broker’s calendar

Hot leads get the viewing booked directly in the assigned agent’s Google Calendar or Outlook. Travel time between buildings is calculated automatically. SMS confirmation sent before the call ends.

Buyer questions answered with your knowledge

Service charge, expected ROI, freehold versus leasehold, RERA registration, Trakheesi permit, payment plan, handover date. Answers pulled from your knowledge base in the caller’s language with the accuracy of your most experienced agent.

Hot leads transferred to your closer with full context

When intent crosses your threshold, Edah does a warm transfer to your top closer with a 30-second context summary. The broker picks up where the AI left off. The buyer never repeats themselves.

A real call, in 60 seconds

Caller: Hi, I saw a two-bed at Marina Promenade on Bayut. Is it still available?

Edah: It is. Listed at 2.4 million dirhams, fully fitted, vacant on transfer. Are you buying for end-use or investment?

Caller: End-use. What is the service charge?

Edah: 18 dirhams per square foot per year, paid quarterly. The next viewing slot with the listing agent Khalid is tomorrow at 5 PM. Shall I book it?

Caller: Yes, 5 PM works.

Edah: Booked. Building access details and Khalid’s number coming on SMS now.

What happened in the background

• Pulled the listing record from your CRM and reconciled it against Bayut’s live status.

• Verified the service charge from the building’s data sheet in your knowledge base.

• Checked Khalid’s calendar, blocked the 5 PM slot, accounted for drive time from his prior viewing.

• Created the lead in your CRM with budget, intent, financing flag, and the call recording attached.

• Sent an SMS confirmation in the caller’s language with address, parking, and Khalid’s direct number.

Built for the stack you already run

No data migration. No parallel dashboard. Your existing process stays intact, your team’s day looks identical, the calls just stop dropping.

Compliance, built in

UAE real estate carries strict obligations under PDPL and RERA. Edah handles them at the platform level, not as something your team has to remember.

• Recording disclosure plays at the start of every call in the caller’s language.

• Consent captured with timestamped evidence and stored for seven years in a tamper-evident audit chain (SHA-256).

• All call data lives in Azure UAE North. Voice, transcripts, and PII never leave the country.

• PDPL data subject rights, including erasure, are first-class workflows in the dashboard.

• Outbound campaigns pass a synchronous TDRA pre-dial gate that validates calling windows, caller-ID ownership, and Do-Not-Call lists before every dial.

What changes after Edah

The tools running on this call

Six tool calls. Every one logged, retried on failure, visible in your dashboard. No black boxes.

check_availability(resource_type: "property", filters: { listing_id, building, bedrooms })
qualify_lead(intent, budget_aed, timeline_days, financing)
create_booking(customer, broker_id, property_id, start, duration)
update_crm_field(object: "lead", id, patch: { status: "hot", source: "bayut" })
send_sms(to, template_id: "viewing_confirmation", variables)
transfer_call(destination: broker_phone, reason: "ready_to_close", context_summary)

check_availability(resource_type: "property", filters: { listing_id, building, bedrooms })
qualify_lead(intent, budget_aed, timeline_days, financing)
create_booking(customer, broker_id, property_id, start, duration)
update_crm_field(object: "lead", id, patch: { status: "hot", source: "bayut" })
send_sms(to, template_id: "viewing_confirmation", variables)
transfer_call(destination: broker_phone, reason: "ready_to_close", context_summary)

check_availability(resource_type: "property", filters: { listing_id, building, bedrooms })
qualify_lead(intent, budget_aed, timeline_days, financing)
create_booking(customer, broker_id, property_id, start, duration)
update_crm_field(object: "lead", id, patch: { status: "hot", source: "bayut" })
send_sms(to, template_id: "viewing_confirmation", variables)
transfer_call(destination: broker_phone, reason: "ready_to_close", context_summary)

Going live

1. Share your listings, your CRM, your top 50 buyer questions, and your hours.

2. Edah generates the scenario draft and the knowledge base. Your team reviews and edits in the dashboard.

3. Connect Bayut, dubizzle, your CRM, and your calendars. Test on a single broker first.

4. Go live in 24 to 72 hours, starting with inbound. Add outbound qualification campaigns once you have the first month of data.

The agency that answers next, in the right language, with the right answer, closes the next deal. Book a 30-minute walkthrough.